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Tony Fadell (iPod creator) on the culture clash between Apple and Google

“At Apple, you couldn’t hide. If you were hiding, someone would say, ‘What the [expletive]? Why aren’t you doing the thing we need?’ Everyone was critical.”

When Tony sold his company Nest to Google for $3.2B, and the contrast couldn’t have been sharper.

“At Google, it’s 20% time. You were lucky if they even showed up… They’d take the bus in for lunch, get a massage, grab yogurt, and head home. It was [expletive]. Everyone could hide.”

Fadell says that level of comfort breeds mediocrity that’s dangerous for early-stage startups.

That’s why he warns founders against hiring “career Googlers” with 15–20 years of tenure:

“It will mess up your culture.”

He’s seen this pattern before — way back in the ‘90s at General Magic:

We swore we’d never hire people from the East Coast. They needed a driver, a company car, an executive toilet. We said, ‘It’s a culture clash…And now? “Silicon Valley has become that. Entitlement everywhere.”

Great cultures are built on urgency, ownership, and accountability — not perks. Hire people who ship, not people who hide.